Speaker


JASON LUSK Zipevent

JASON LUSK

CEO

Jason Lusk is a career marketer and founder of the tourism and hospitality marketing agency Clickable Vietnam. Through Clickable, he advises leading tour companies on marketing strategy, brand and messaging, content development and digital marketing. He also publishes the Dulichable B2B tourism marketing and management magazine. Jason previously served as Microsoft Vietnam’s digital marketing lead and was vice president of the American advertising agency Cramer-Krasselt.

MEKONG INNOVATIVE STARTUPS IN TOURISM (MIST) – TRAVEL STARTUP PITCHES


27 June 2018 | 09:00 - 12:00 | NAKHON PHANOM UNIVERSITY - RAMA RAJ ROOM

Witness the MIST Showcase, where some of the most promising travel and hospitality startups will share their innovations with the Mekong tourism industry. 9:00 Welcome and Opening Remarks Jens Thraenhart, Executive Director, Mekong Tourism Coordinating Office Steven Schipani, Senior Portfolio Management Specialist, Asian Development Bank 9:15 Innovation Showcase Five early-stage startups will deliver 10-minute presentations about their business models and technology. Each presentation will include up to 5 additional minutes for questions and answers. 10:30 Tea Break 10:45 Innovation Showcase Three travel innovators will deliver 10-minute presentations about their business models and technology. Each presentation will include up to 5 additional minutes for questions and answers. 11:30 Structured Networking Meet the innovators! Our eight MIST innovators will be stationed at tables around the room. Meet them, interact with them, and schedule appointments for follow up. 5 finalists from Startup Accelerator They previously attended a boot camp May 17-22 in Ho Chi Minh City, where they competed against 14 other startups to join the program. • BambooLao (Lao PDR) produces reusable bamboo straws to replace single-use plastic straws. • VDEs – tìm kiếm địa điểm tổ chức tiệc cưới (Viet Nam) connects event planners with event venues and makes them bookable through their database. • Go Explore Vietnam (Viet Nam) organizes “workation” programs aimed at international and domestic remote workers. • SidesBag (Cambodia) is a mobile application enabling airline passengers to purchase available luggage allowance from fellow travelers. • Ecohost Vietnam (Viet Nam) improves the local homestay experience, improving the management of homestays and local activities while making them easier to book. 5 international travel and hospitality innovators for Market Access track. The MIST Market Access program invites innovators from around the world to solve tourism and hospitality industry challenges in the Greater Mekong Subregion. • Adventoro offers bucket-list worthy activities including whitewater rafting, jungle treks and diving excursions. Currently serving Malaysia, Adventoro will use the MIST Market Access Program to enter Viet Nam. • DidaTravel Technology, based in China, offers backend technology for hotel booking, providing real-time inventory and rates. • Moneybay provides a digital cross-border currency exchange platform. The Malaysian fintech makes it simple for tourist to make payments online and collect currency from a local partner. • Monkey Theory creates fun and happy experiences with branded sporting events – encouraging public health and social activity. • hereO, creator of the hero GPS watch for kids, offers plug-and-play IoT technology. It is considering IoT solutions for last-mile tourist transportation in the Greater Mekong Subregion.

MEKONG INNOVATIVE STARTUP TOURISM (MIST) – TRAVEL STARTUP CONFERENCE


26 June 2018 | 09:00 - 11:30 | NAKHON PHANOM UNIVERSITY - RAMA RAJ ROOM

This session proves why MIST is unique among travel startup accelerator programs: the connection between startups and travel and tourism organizations for mutual benefit to build a sustainable and responsible tourism destination and ensure global competitiveness. MIST Startup Presentations will discuss the state of the travel startup eco-system in the GMS and ASEAN, and highlight successful travel startups in the region. MIST Startup Presentations will discuss the state of the travel startup eco-system in the GMS and ASEAN, and highlight successful travel startups in the region. More information at www.Mist.asia 9:00 Welcome and Opening Remarks Jason Lusk, Director, Mekong Innovative Startups in Tourism 9:10 An Investor’s View of Travel Sector Innovation in the Greater Mekong Subregion Victor Chua, Vynn Capital (via conference call) 9:25 Innovation in Tours & Activities Clement Wong, Founder, BeMyGuest 9:40 Innovation in Hospitality Jason Richards, APAC Business Development Manager, CloudBeds 9:55 Innovation in Transportation Alberto Moreno, Founder, Bao Lau 10:10 Tea Break 10:25 Audience Talkback: What innovations are needed most urgently in Mekong tourism and hospitality? Small group discussions Report-outs 11:00 Panel Discussion: How can we make innovation responsive to the needs of Mekong tourism? And how can we get more of it? Moderator: Jason Lusk, Director, Mekong Innovative Startups in Tourism Alberto Moreno, Founder, Bao Lau Jason Richards, APAC Business Development Manager, CloudBeds Clement Wong, Founder, BeMyGuest 11:20 Destination Mekong, Mekong Tourism, and the MIST Program: The role of startups and innovation in promoting the region Gerrit Kruger, Head of Operations, Destination Mekong 11:30 End of Conference