ADVERTISING ON FACEBOOK AND INSTAGRAM
How to Succeed on the largest Social Network in the World

Workshop Duration: 3 hours
Facebook and Instagram have emerged as the leading platforms to communicate with a broad audience.

This workshop will help you to better understand how advertising works on Facebook and Instagram, how easy it is to create, launch, monitor and analyze a campaign and how a few interesting tricks will allow you to create the best Ads, to minimize your spending and to optimize your Return On Investment.

This 3-hour workshop will cover the following topics:

- Optimizing your Facebook presence
- Facebook Profile/Page/Group
- Starting with Instagram
- Defining your Advertising Goals
- How to Start an Advertising Campaign on Facebook/Instagram
- Facebook Business Manager
- Facebook Ads Manager
- Facebook Power Editor
- Facebook Creative Hub
- Facebook Analytics
- The Basics of CPC/CPM
- Cost per Acquisition/Conversion
- Instagram Strategy
- Ad Formats on Facebook and Instagram
- Measuring and Optimizing a Facebook/Instagram Advertising Campaign.


Who is this workshop for?

Everyone who wants to start or get better at using Facebook and Instagram to grow a business and generate more revenue. From beginner to intermediate level, we will start with the basics and progressively get deeper into the topic.


Level: Beginner to Intermediate.

Please note: this is our evening session (7pm to 10pm): check out our Facebook page for daytime sessions and other workshops: https://www.facebook.com/WebMobDigital


Price:

- Online Ticket: 1,490 baht.
Limited seating (12 to 15 people). Please buy your ticket in advance (For payment by cash or bank transfer please contact us).
- Ticket at the door: 1,600 baht. Only available if the event is not sold out.
- 30% Discount for groups of 7+ people: 1,043 baht per person. Must be paid in advance. Not available at the door (For payment by cash or bank transfer please contact us).


About the speaker:

Bart has more than 10 years experience in Digital Marketing and Social Media. He has been running a Digital Advertising agency for 9 years in Paris and Bangkok, before launching Bangkok Entrepreneurs, a networking event, workshop and conference brand that became well-known in the local and regional Tech industry exclusively through Digital Marketing.

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