Charoensook Corporate Group Co., Ltd. (CCG) Launches “Poems Dimension,” a Small Theatre Stage Initiative to Empower Emerging Artists

“Theatre Every Month at POEMS DIMENSION”
A Platform of Opportunity for the Next Generation of Thai Theatre Makers

Charoensook Corporate Group Co., Ltd. (CCG) has officially launched “Poems Dimension,” a small theatre initiative founded by Mr. Jessada Danparn, Group Chief Executive Officer of Charoensook Corporate Group Co., Ltd. (CCG).

The program is developed under the strategic framework of a “Commercial Arts Incubator” with the mission to strengthen and elevate emerging Thai theatre artists through structured, strategic support covering seed investment, a professional development and production framework, and an end-to-end management approach that balances artistic integrity with commercial viability.

Poems Dimension is dedicated to providing real-stage opportunities for new directors, playwrights, and actors to experiment, refine, and present original work within a support system designed for sustainable growth in contemporary performing arts. In 2025-2026, the program received over 90 submissions from artists and teams nationwide.

Note: “Commercial Arts Incubator” is a strategic platform established to cultivate emerging Thai theatre artists and creative entrepreneurs by providing both funding support and market access, transforming artistic ideas into productions that can generate revenue and scale commercially.

Synopsis

Get ready for “Before the Musical” (An Interactive Immersive Musical Experience), a revolutionary stage production that transforms the theater into the high-stakes final audition room for a massive show. Sit right at the stage edge as the boundary between 'audience' and 'actors' dissolves. Featuring a unique Interactive twist, the show empowers you to answer questions, choose paths, and reflect your true identity alongside the characters!   

When a crisis hits the production, the director is forced to make a bold move: pushing the Ensemble (background performers) and backstage crew straight into the lead roles! This once-in-a-lifetime chance reignites forgotten dreams, sparks raw emotional clashes, and unveils hidden inner struggles as those once in the shadows step forward into the spotlight.   

Feel the love, dreams, friendship, and tears up close. Experience real singing, real dancing, and raw confrontation just steps away from your breath!

Cast & Creative Team

Cast: 

• Sirameth Akkarpakulseth
• Thanatas Jatejumras
• Nisha Rodanant
• Chorlada Suriyayothin
• Chaninthorn Pitakwararat
• Aphicha suksiriporn
• Kuntara Chaicharn
• Satakun Boonsing

Writer & Director: NILOBON VONGPATTARANON

Performance Details

+ Nov 20 - 29, 2026

+ Total of 10 performances

Week 1

+ Fri, Nov 20: 19:30

+ Sat, Nov 21: (1st Show) 14:00 / (2nd Show) 19:30 (Includes Post-Show Discussion)

+ Sun, Nov 22: (1st Show) 14:00 / (2nd Show) 19:30

Week 2

+ Fri, Nov 27: 19:30

+ Sat, Nov 28: (1st Show) 14:00 / (2nd Show) 19:30

+ Sun, Nov 29: (1st Show) 14:00 / (2nd Show) 19:30 (Includes POD Ceremony)

Special Events

+ Saturday, Nov 21(19:30 Show): A 60-minute Post-Show Discussion with the director and the cast(TH).

+ Sunday, Nov 29(19:30 Show): A 20-minute POD Ceremony (The traditional passing of the cloak to the next production's director(TH)).

Venue & Transportation

• Venue: POEMS DIMENSION (Town in Town, Bangkok)
• Location: https://maps.app.goo.gl/K6VEF5mrAqgHurm18
• Parking: 12–15 parking spaces are available in front of the theater.
• By MRT: Yellow Line Lat Phrao 83 Station (YL05), Exit 4.

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