
Charoensook Corporate Group Co., Ltd. (CCG)
Launches “Poems Dimension,” a Small-Theatre Stage Initiative to Empower Emerging Artists
“Theatre Every Month at POEMS DIMENSION”
A Platform of Opportunity for the Next Generation of Thai Theatre Makers
Charoensook Corporate Group Co., Ltd. (CCG) has officially launched “Poems Dimension,” a small-theatre initiative founded by Mr. Jessada Danparn, Group Chief Executive Officer of Charoensook Corporate Group Co., Ltd. (CCG).
The program is developed under the strategic framework of a “Commercial Arts Incubator” with the mission to strengthen and elevate emerging Thai theatre artists through structured, strategic support—covering seed investment, a professional development and production framework, and an end-to-end management approach that balances artistic integrity with commercial viability.
Poems Dimension is dedicated to providing real-stage opportunities for new directors, playwrights, and actors to experiment, refine, and present original work within a support system designed for sustainable growth in contemporary performing arts. In 2025-2026, the program received over 90 submissions from artists and teams nationwide.
Note: “Commercial Arts Incubator” is a strategic platform established to cultivate emerging Thai theatre artists and creative entrepreneurs by providing both funding support and market access—transforming artistic ideas into productions that can generate revenue and scale commercially.
Stage Play Synopsis: A Cigarette Butt Named Life
In a city that never slows down, three lives, Meth, Trin, and Nott, find themselves at their own crossroads, torn between the dreams they once believed in, the realities they must confront, and the question of what to choose to keep living without betraying themselves.
Amid cigarette smoke, urban neon lights, fleeting intimacy, and late-night jazz, their conversations begin to unravel hidden fears, quiet desires, and unresolved wounds.
This is a story about the struggle to choose a life in a world with no definitive answers, where sometimes, the hardest decision is not choosing at all.
Cast
- Parinya Angsanan
- Phitchaphong Nakhayuenyongsuk
- Napat Kiatkwankul
Playwright and Director
Performance Schedule: A Cigarette Butt Named Life
Run Dates: 20–29 March 2026
Total: 10 performances
Week 1
Fri 20 Mar > 19:30
- Sat 21 Mar > (Show 1) 14:00 / (Show 2) 19:30 (Post-Show Discussion)
- Sun 22 Mar > (Show 1) 14:00 / (Show 2) 19:30
Week 2
- Fri 27 Mar > 19:30
- Sat 28 Mar > (Show 1) 14:00 / (Show 2) 19:30
- Sun 29 Mar > (Show 1) 14:00 / (Show 2) 19:30 (POD Ceremony)
Special Activities
- Saturday 21 Mar (19:30 performance): Post-Show Discussion with the Director and Cast
- Sunday 29 Mar (19:30 performance): POD Ceremony (Passing the Cloak to the Next Director)
Additional Information
- Recommended age: 18+
- Running time: 90 minutes per performance (no intermission)
- Capacity: 30 audience members per performance
- Special: All guests receive a Welcome Drink (Non-Alcoholic)
- Venue: POEMS DIMENSION (Town in Town, Bangkok)
- Location: https://maps.app.goo.gl/U2h35JmgQNyFPiLd9
Media & Enquiries
Public Relations Department
Charoensook Corporate Group Co., Ltd. (CCG)
Email: kp@charoensook.com
Website: www.charoensook.com/poemsdimension