Course Outline : Day 1: (Presentation + Discussion) Preparing for Content Marketing - What is content? Why it matters? - How content become marketing? - Core thoughts of content marketing
Working on Content Marketing Essential concepts for content developer - Forms of Content - Heart of Good Content - Psychology of Content Consumption - Content Optimization - Brand Storytelling
Content in various formats - Visual - Video
Day 2: (Full Day Workshop) Developing Content Strategy & Content Management
ตำแหน่งงานปัจจุบัน : Vice President – Head of Online Marketing / dtac Columnist: a-day / Positioning Host & Producer – DigiLife TV (Nation Channel)
Digital Projects : nuttaputch.com barkandbite.net rebook.in.th digilife.in.th khondonhang.com clipnheeded.com
Speaker / Lecturer : Guest Speaker – Major Cineplex Group Guest Lecturer – Bangkok University Guest Lecturer – MBA, Ramkhamhang University Guest Lecturer – Mae Fah Luang University Speaker – The Executive Alliance Speaker / Trainer – Media Intelligence Thailand Speaker – Office of Constitution Court Speaker – Nation Group Consultant / Trainer – Human Dynamic Consultant / Trainer – SCG Dow Program Director / Trainer – Edge Asia Academy
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