INTRODUCTION TO DIGITAL MARKETING
Learn the basics of Digital Marketing

THE workshop for all beginners in Digital Advertising and everyone willing to refresh their knowledge on the topic. If you are willing to promote a website, a Facebook page, a brand, a service or a product online, this workshop is for you.

CPC, Landing Page, Click Thru Rate, Conversion, Pixel, Tracking, Creative, CTA, etc. Learn the terms of Digital Advertising, understand the process and start using it for your business!

This 3-hour workshop will cover the following topics:

- Brief History of Digital Advertising
- Introduction to Digital Marketing
- Own Media / Earn Media / Paid Media
- Display Advertising
- Search Engine Marketing (SEM)
- Video
- Email Marketing
- Content Marketing
- Offline / Online Integration
- Pricing
- AdNetwork and AdServer
- Metrics and Analytics
- Social Media
- Blog & Content Strategy
- Website & SEO
- Mobile App & Mobile Strategy
- Search Engine Optimization (SEO)
- The Future of Digital Marketing


Who is this workshop for?

Everyone who wants to learn more about Digital Marketing and how to promote a product or a service Online, on Social Media and on Mobile. From beginners to intermediate, we will start from the basics and get deeper into the topic.


Level: Beginner to Intermediate.


Please note: this is our evening session (7pm to 10pm): check out our Facebook page for daytime sessions and other workshops: https://www.facebook.com/WebMobDigital


Price:

- Online Ticket: 1,490 baht.
Limited seating (12 to 15 people). Please buy your ticket in advance (For payment by cash or bank transfer please contact us).
- Ticket at the door: 1,600 baht. Only available if the event is not sold out.
- 30% Discount for groups of 7+ people: 1,043 baht per person. Must be paid in advance. Not available at the door.


About the speaker:

Bart has more than 10 years experience in Digital Marketing and Social Media. He has been running a Digital Advertising agency for 9 years in Paris and Bangkok, before launching Bangkok Entrepreneurs, a networking event, workshop and conference brand that became well-known in the local and regional Tech industry exclusively through Digital Marketing.

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